The Performance Collective is a collaborative initiative designed to support cycling federations, coaches and athletes by bridging the gap between knowledge and real world application.

There is no shortage of coaching education available today. Coaches have access to qualifications, online courses, webinars, podcasts and research papers. Yet many federations continue to face the same challenges. Knowledge is often fragmented, difficult to apply consistently and rarely embedded into wider athlete development or federation systems.

The Performance Collective has been created to address that challenge.

It is not another online coaching course and it is not traditional consultancy. It is a scalable support ecosystem that combines applied coaching, coach development, federation support and practical performance guidance into one flexible platform.

What is
THe Performance Collective

THE PERFORMANCE COLLECTIVE CONCEPT

DEVELOPING coaches

BUILDING athletes

STRENGTHENING FEDERATIONS.

COACH DEVELOPMENT & CERTIFICATION

  • Developed in conjunction with USA Cycling

  • Our library of courses covers every topic you need to get to the next level

  • World class coaches work directly with your team

  • Internationally recognized coach certification

ATHLETE DEVELOPMENT & SUPPORT

  • Talent ID / Development

  • Testing and benchmarking

  • Better preparation, performance, and Long Term Athlete Development (LTAD)

  • Competition preparation

  • Road and track camp support

STRENGTHEN FEDERATION PROGRAMS

  • Federation consultation and visits

  • Grassroots to international competition support

  • Coach development programs

  • Athlete camp planning and delivery

  • Federation reviews

The Team

James Hey

Founder, The Cycle Coach

James is a UCI Level 4 Coach Expert and former UCI Pan American Development Manager, where he designed and led a regional development framework engaging more than 30 national federations across the Americas. Working directly with coaches, athletes and federation leaders, he developed talent pathways, delivered coach education, supported athlete performance programmes and built collaborative networks across the region.

Trevor Connor

CEO, Fast Talk Laboratories

Trevor brings a unique combination of scientific expertise, coaching experience and educational leadership. As CEO of Fast Talk Laboratories and co-host of the internationally respected Fast Talk podcast, he has spent years translating sports science and performance research into practical learning for coaches and athletes.

Dr Tim Jones

Applied Coaching Specialist

Tim is a coach developer, educator and researcher with extensive experience across grassroots and high performance sport. Having worked in six countries, his career has focused on helping coaches develop not just their knowledge, but their ability to apply that knowledge effectively in real world environments.

APPLIED COACHING

What we offer

    • Individual mentoring from experienced coach developers, helping coaches apply learning in real-world coaching environments

    • Connect with your coaches virtually at times convenient for them

    • Webinars and Peer Group meetings

    • 1-to-1 coach development and mentoring

    • On-demand courses covering physiology, training design, and periodization

    • “How to coach” curriculum for every stage of a coaching career

    • Learn from renowned experts including:

      • Dr. Stephen Seiler

      • Joe Friel

      • Dr. Paul Laursen

      • Dr. Iñigo San Millán

    • Recognised coach certification

    • Structured coach assessment and competency standards

    • Clear coach development pathway with progressive learning

FLEXIBLE & SCALABLE SUPPORT

How the performance collective works

The Performance Collective has been designed to provide flexible and scalable support for both individual coaches and cycling federations. Users can access the level of support that best matches their ambitions, with the option to grow and evolve over time.

Whether you are an independent coach looking to develop your practice or a federation seeking to strengthen your coaching, athlete and performance systems, The Performance Collective offers a practical pathway from education to application.

DEVELOPING COACHES

✦

BUILDING ATHLETES

✦

STRENGTHENING FEDERATIONS

✦

DEVELOPING COACHES ✦ BUILDING ATHLETES ✦ STRENGTHENING FEDERATIONS ✦

STILL HAVE QUESTIONS? let’s chat.